Bánh Mì is a sandwich that can be enjoyed on every street corner. It is usually filled with pâté, mayonnaise, cilantro, carrots, pickled daikon radishes, chili peppers, and your choice of protein.
Asians are often associated with a bustling counterfeit market. In cities and the countryside, locals can be seen dressed in the latest trends, including Balenciaga, Louis Vuitton, Gucci, and several other high-end brands. Replica items are readily available in major markets at remarkably low prices.
By creating the identity of BanhMi, I aimed to highlight my sense of irony by blending the identity of a popular American sandwich franchise with various aspects of Vietnamese culture.
Street food
Vietnamese culinary culture is rich, and often the best meals can be found on the street. Enjoying regional dishes at street food stands is a typical Asian experience. Don’t be afraid to explore the bustling local stalls because they often excel in their specialties. The combo of a sandwich and tea typically costs around $2.
